Unfortunately, sugarcoated messages or a lack of information almost always gets filled in with negative (any typically much worse) information than the truth. When you are faced with delivering some tough news, follow these communication training skills and just do it:
- Don't wait. As quickly as you can, share what you know, what you do not know, and when you will know more. The corporate grapevine is a powerful avenue for both good and bad information. Take control of the story and get accurate and helpful information out to stakeholders as soon as possible. Your credibility will soar.
- Be authentic. Speak from the heart. Tell it like it is and share your thoughtful perspective on the situation. In times of crisis, being genuine counts for a lot more than trying to say what you think people want to hear. Leaders often worry that people can't handle the truth. While the intention of protecting your team is a natural one, people know when things just don’t add up. Unless you want to add more negative noise into the system and deliver more confusing messages later, do not sugarcoat the story. Just tell the truth as you see it from the beginning.
- Share the plan. When people encounter change or hear unpleasant news, they want to know the path to a better place. Good plans include a good picture of what the better situation looks like, the specific actions and timing to get there, and everyone’s specific part in the plan.
- Get Help and Answer Questions. Good leaders use a crisis to rally the troops. Being inclusive (and open to ideas) puts accountability on those affected to help make things better. Involve others, answer questions, and be wise enough to get input from those around you.
